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New App Informs Consumers When High-Demand Products Arrive

PROVO ENTREPRENEUR LAUNCHES NEW APP TO REDUCE TRIPS TO STORES FOR HIGH-DEMAND ITEMS DURING CORONAVIRUS PANDEMIC

It Arrived notifies consumers when items they seek are in stock at local retailers

It Arrived is a new app that aims to reduce additional, unnecessary trips consumers make to stores for high-demand items during the coronavirus pandemic. Developed by a former director of a Provo grocery store and founder of raceentry.comrodeoticket.com and strideevents.com, the app allows customers to subscribe for notifications when their selected stores receive the items they are looking to purchase. Each customer can choose the products they would like to receive notifications for. The app and user account is free. To receive the alerts, there is a nominal subscription fee of $2.99 for the first store and 99 cents for each additional store. The app is available for Android and iOS devices. It Arrived is launching with Utah stores, but plans are underway to quickly add retailers in other states throughout the country.

It Arrived app

The CDC guidelines include limiting trips to the store to once a week, but many consumers are finding that’s not possible when they can’t find products they’re seeking, particularly items like disinfectant, hand sanitizer, and toilet paper,” says Hyrum Oaks, Founder of It Arrived. “The app is a convenience and safety measure for both store employees and their customers and strives to reduce COVID-19 exposure and community spread. Our hope is to help people minimize their trips to the store, so they’re going only when they know their desired items have arrived.”

Utah retailers that have joined It Arrived include:

  • Days Market – Provo
  • Edgemont Pharmacy – Provo
  • Kohler’s Food Store – Lehi
  • Payson Market – Payson
  • Reams – Salt Lake City
  • Reams – Taylorsville
  • Reams – Kearns
  • Reams – Magna
  • Reams – Sandy
  • Reams – Cottonwood Heights

As the owner of event-oriented website businesses, Oaks was forced to lay off some employees due to regulations banning mass gatherings. Instead of continuing to lay off more employees, he pivoted his business to create software that went back to his roots as a store director of a grocery store in Provo.

“There has been a remarkable amount of innovation and adaptation as a result of coronavirus, and we wanted to work within our wheelhouse to provide a solution to help alleviate a pain point for both consumers and retailers,” Oaks says.

There is no long-term commitment required (subscribers can cancel at any time). While the app informs customers when the in-demand products arrive, there is no guarantee that the items will still be available when customers make their visits.

For more information, visit www.ItArrived.org.

Kickstarter Campaign Launches for World’s First iPad Pro Docking Station

MagicDock, World’s First iPad Docking Station, Surpasses Kickstarter Goal in 1st Day

Eight Times the Campaign Goal of $8,000 Reached in First Week of 30-Day Campaign

MagicDock product photo

From the heart of Utah’s Silicon Slopes comes MagicDock, the first desktop docking station designed specifically for the iPad Pro. The early success of the 30-day Kickstarter campaign that launched on July 22, 2019 is a clear indicator that iPad users have a need for this innovative accessory. The campaign goal was $8,000. By the eighth day, fundraising had already surpassed $60,000. The average pledge amount has been $108.

CEO and entrepreneur Steve Warren, whose background is in design and marketing, created MagicDock as a result of his unsuccessful, exhaustive search for a docking station for his iPad Pro. Warren then set out to identify all the features he wanted a docking station to offer to empower iPad Pro users to work flexibly, comfortably, and efficiently. He drew what he had in mind and hired an engineering team to design the accessory. What resulted after a few iterations is a sleek, minimalist design that includes the patent-pending MagicGear, a 90-degree rotational mechanism that allows users to easily alternate between landscape and portrait modes. MagicDock conveniently lowers the iPad to desk level to function more like a computer. It also has four ports on the backside –  a 3.5mm audio port, a 4K HDMI port, a USB 3.0 port, and a USB-C port for charging for users to connect all their peripherals. MagicDock has been created in 11” and 12.9” sizes and will be available in silver or space gray color options.

Steve Warren, MagicDock’s creator and CEO, says, “It’s truly gratifying to see the incredible enthusiasm for MagicDock after surpassing our Kickstarter campaign goal in the first day. Clearly, this indicates a strong demand in the marketplace for this type of accessory. We are excited to see where this campaign goes and to launch the product for availability this fall.”

Based on their needs, Kickstarter contributors may select from 18 different reward levels, starting at the $99 Early Bird pledge (limited to 500 backers) in exchange for one 11” MagicDock at $40 off the expected retail price of $149. Those who pledge $119 or more will receive $20 off the expected retail price of $139 for the 11” size. Reward levels are also created with businesses in mind. Those pledging $1,290 or more will receive ten 12.9” MagicDocks at $20 off the retail price. Estimated delivery is October 2019.

Retail price for MagicDock is tentatively planned to be $139* for the 11” model, and $149* for the 12.9” model (*pricing subject to change). Warren and his partner, COO Steve Peterson, are currently sourcing manufacturers and collecting quotes for production. It is expected to be available via Magic-Dock.com, and retail partnerships are being pursued.

For more info, visit the MagicDock Kickstarter campaign at: https://www.kickstarter.com/projects/stevewarren/magicdock

Starting Summer 2016 with Exciting New Clients

It’s looking to be a red hot summer for Redhead Marketing & PR after what has been a fantastic first half of 2016 for our small, but robust, full-service marketing and communications firm based in Park City, Utah.

This month, we began working with two Southern California clients in two very different industries – luxury real estate and animated film. Equity Residences offers high net worth individuals the opportunity to invest in a portfolio of high-end vacation homes in many exciting destinations. Investors can vacation in the exclusive homes, earn dividends in the form of rental revenue, and have the opportunity for capital appreciation when homes are sold in the future. What a creative concept that makes it possible to own and enjoy many vacation homes! We are creating content for social media and blogs, and making some improvements to their website.

stellar #3 living room

Hollywood-based Epic Pictures is doing an initial, limited release of animated film, “Space Dogs: Adventure to the Moon,” a sequel voiced by Ashlee Simpson and Alicia Silverstone. We are pleased to be managing the marketing and public relations in the Salt Lake City market for the adorable film about two canine astronauts going to the moon. Needless to say, our four-legged interns are quite thrilled to have landed this project! We are conceiving and managing grassroots marketing efforts, traditional public relations, and digital advertising in advance of the August 26 release date. The film will be showing in many Utah theaters in cities like Provo, Draper, Ogden and Salt Lake City. Stay tuned for more info about Space Dogs coming to a Utah theater near you!

space dogs promo

The third new client to announce is a special one – paralympic snowboard cross athlete and motivational speaker Nicole Roundy. We will be helping Nicole get media exposure for her motivational speaking engagements around the country, activities with sponsors, and snowboard competitions.

DSC_0159

We are excited to team up with these diverse businesses. Additional clients we are currently working with include:

Conestoga Ranch

Carlton Landing, Oklahoma

Meds for Vets

Newpark Town Center

ActiCare Health

Compass Property Services

Julie Robideau Photography