As Deer Valley East Village Expands in Utah, a Private Mountain Club Will Launch in December to Provide Year-Round Convenience, Access, and Connection

Adjacent to the Jordanelle Reservoir, Keetley Club is a chic, hospitality-driven concept offering ski equipment storage, a member lounge, and a shuttle to Deer Valley’s ski slopes

As Park City, Utah residents and second homeowners prioritize convenience, curated experiences, and seamless access to outdoor recreation, Chicago-based Four Corners is introducing a hospitality-driven, private mountain club concept. Named for the historic community previously flooded by what is now the Jordanelle Reservoir, Keetley Club is located at The Mason, opposite Deer Valley East Village and adjacent to the marina. It is slated to open for member enjoyment in December 2026.

“We have thoughtfully created Keetley Club to make time spent in the mountains easier, more enjoyable, and more connected both logistically and socially,” said Andrew McKay, general manager of Keetley Club. “As a local resident in the hospitality industry, I’ve witnessed Park City and Deer Valley’s growth, which has created a demand for more elevated services and amenities in the Deer Valley East Village area. Keetley Club caters to a discerning group of members who crave seamless access to recreation and social connection. We look forward to creating new mountain memories with them.”

Not Connected to Any Real Estate Ownership, Keetley Club Memberships Cater to Year-Round Park City Area Residents and Vacation Homeowners

A private mountain club concept that is not tied to real estate ownership, Keetley Club offers 98 year-round memberships designed to appeal to primary residents in the Park City, Salt Lake City, and Heber Valley, as well as vacation homeowners who will benefit from easy access to Deer Valley Resort’s new East Village base area that is rapidly becoming home to international luxury hotel and resort brands. Next to Keetley Club, Four Corners is also debuting The Dam Bar, an approachable, full-service restaurant and bar that caters to locals and visitors.

Keetley Club’s Services and Amenities are Designed for Convenience, Luxury, and Social Connection

• An elevated member lounge designed by Studio K
• Private patio and fire pit
• On-site parking
• Private transportation to chairlifts across the highway
• Lockers for ski gear storage
• Boot heaters
• Ski Valet
• Light breakfast during ski season
• Après-ski food and beverage prepared by the kitchen and bar of The Dam Bar, which is adjacent to the club
• Concierge support and member social programming
• 20% discount on boat rentals at Jordanelle Marina

Designed by Studio K as a warm sanctuary, Keetley Club balances high-performance utility with inviting, family-friendly hospitality.

Connected to The Dam Bar via an expansive outdoor patio complete with firepits and Alpenglobes, Studio K designed the club as a richly

textured setting for members and their guests to socialize and celebrate their day on the mountain or lake in effortless style.

Throughout the interior, rich, honey-toned timber paneling and heavy beams balance against slate plaster walls. A hub for communal dining and gathering, the club lounge features a vibrant terracotta banquette alcove, low-profile lounge seating, and a striking soapstone kitchenette island surrounding a fully stocked snack and beverage station. Members can catch a game on the TV set into a curated art collage wall.

The premium locker zone boasts luxurious ambient uplighting washing over cognac leather benches for a designated, comfortable spot to gear up. A small private changing room lets guests change before or after hitting the slopes.

A Prime Location in the Heart of Deer Valley Resort’s Expansion, the Largest U.S. Resort Expansion in The History of the Ski Industry

Keetley Club is housed in a private space at The Mason at 1364 W. Still Water Drive, directly across from Deer Valley East Village, adjacent to Jordanelle Reservoir and the marina. It’s easily accessible from US Highway 40, Park City, and Heber Valley, making it an ideal home base for outdoor recreation year-round.

The Mason is a 144-residence mountain condominium community created through the renovation of the original property and the addition of new residences. Rapid, unprecedented development of residential and hospitality properties in this corridor is changing how residents and visitors experience and access this side of Deer Valley, which has doubled its skiable acres with 100 new ski runs since 2024.

Experienced Hospitality is the Foundation of Keetley Club

Four Corners, a hospitality company with over 25 years of experience launching and managing restaurants, bars, and hospitality destinations in various markets, has conceived and will operate Keetley Club. Matt Menna leads the creative, operational, and experiential aspects of Four Corners, bringing decades of experience in hospitality design, development, and venue operations. Partner Steve Herzon has over 30 years of experience in real estate development and hospitality and has been actively involved in the Park City area.

Andrew McKay will serve as general manager of The Dam Bar and Keetley Club. A longtime Park City hospitality professional with over 15 years of food and beverage experience, McKay previously served as food and beverage director at Hotel Thaynes and spent six years with Deer Valley restaurant, The Brass Tag.

An Array of Membership Tiers to Meet Varying Needs and Lifestyles

Keetley Club has created Family, Individual, Corporate, and Local membership tiers. The first 20 members enjoy a 20 percent discount on the Joining Fee and 16 guest passes per year for Founders. All other members receive 12 complimentary guest passes per year. For more details on membership, visit  https://www.keetleyclub.com/membership.

About Keetley Club

Keetley Club is a private, hospitality-driven mountain club established in December 2026 at The Mason opposite Deer Valley East Village and adjacent to the Jordanelle Reservoir and marina. Created for Park City-area residents and vacation homeowners, the club offers a seamless home base for year-round mountain recreation, convenience, and social connection. Its 98 memberships are not tied to real estate ownership and include access to an elevated member lounge, ski equipment storage and valet services, private transportation to Deer Valley’s ski slopes, seasonal food and beverage offerings, concierge support, member social programming, and marina benefits. With Family, Individual, Corporate, and Local membership options, Keetley Club brings together exceptional hospitality, outdoor adventure, and community in one of Park City’s most dynamic destinations. For more information, visit keetleyclub.com.

 

About Four Corners

Founded in 2001, Four Corners is a multi-concept hospitality company with extensive experience developing, launching, and operating hospitality destinations across multiple markets. The company is known for creating distinctive concepts that combine hospitality, food and beverage, programming, marketing, and operational expertise. For more info, visit www.4cbars.com.